Guidance in the use of the Society’s Logos and Designations
All individuals registered as Professional Engineers and those aspiring to become registered Professional Engineers, Affiliated and Collaborating Organisations shall deliver services in accordance with the Society’s Code of Professional Conduct and shall when using the Society’s Logos and Designations follow the guidance set out below:
- Code of Professional Conduct
Individuals and Organisations, as appropriate, shall be bound by the Code of Professional Conduct prescribed by the Board of Directors which may be found on the Society’s website;
- Publicity and Advertising
Individuals and Organisations as appropriate are drawn to Item 8 within the Code of Professional Conduct which in the interests of clarity is detailed below;
8 Publicity and Advertising
- a) Any Professional Engineer on the register or any aspiring member seeking to gain access to the register may publicise his/her services or permit another person to do so, but in doing so the member must have due regard to the standards set by the Advertising Standards Authority and any standards set by any other regulatory or governmental authority in relation to advertising and ensure that any publicity for which he/she is in any way responsible is neither inaccurate nor misleading.
- b) In all advertising, publicity material or public statements for which any Professional Engineer on the register or any aspiring member seeking to gain access to the register is in any way responsible, he/she shall avoid all claims of superiority over, or critical comparisons of, the services provided by other engineers and shall avoid any direct comparison of fees and charges levied by other engineers.
- c) Any Professional Engineer on the register or any aspiring member seeking to gain access to the register may only refer to the name of a client in any advertising, publicity material or public statement if the prior written consent of that client is first obtained.
- d) Advertisements or other publicity material issued by any Professional Engineer on the register or any aspiring member seeking to gain access to the register or by a firm in which they are held out to be a partner or director or a company through which they practise or conducts their business may state (subject to compliance with any other relevant regulations or legal requirements) either expressly or implied that they, the firm or the company (as the case may be) offers expertise or specialist advice in relation to a particular field of engineering provided only that this is the case
- Display Material
Individuals and Organisations as appropriate are entitled to include in the design of their professional note paper and other display material;
- The relevant approved logo(s) of the Society of Professional Engineers as contained within this document
- The artwork may be obtained free of charge from the Society’s Headquarters on application
The description of the membership as appropriate;
‘Fellow of the Society of Professional Engineers’
‘Member of the Society of Professional Engineers’
- An Associate member shall be entitled to display his/her certificate of membership and use the designatory letters ASPE, but no other description of his/her membership of the Society in any form of display,
- The designatory letters appropriate to their class of membership,
- Designatory letters should be shown as a suffix to the member’s name sized no greater than that of the member’s name,
- Members registered as Professional Engineers are able to use the description ’Professional Engineer’ along with the PEng or PEng(UK) designatory letters as appropriate.
Every website which publishes the logo must contain a link to a page on the SPE website which will state that the SPE accepts no responsibility for the content on external websites
Applications must be made in writing and detail the intended use of the logo. The member applying must state their position within the company. All use of the logo will be monitored and a copy of the request will be held on the members file. Any change in circumstances must be conveyed to the Society of Professional Engineers.
Corporate Members, Affiliated and Collaborating Organisations
Corporate Members, Affiliated and Collaborating Organisations seeking to use the Society’s Logo(s) must apply to the Society to ensure conformity, continuity and an equitable process;
- The organisation must apply in writing and request the use of the logo(s),
- The organisation must provide details of the purpose, event(s), subject area(s), location(s), projected audience and the number of hours to be accredited are provided,
- The submission to the Society to include a 100 - 150 word summary of the content for review,
- The submission to include a flyer for each event that may be used within the Journal, The Professional Engineer or associated newsletters, to promote the event and the Society.
On confirmation the organisation will benefit from the use of the SPE logo(s), for an initial period of 12 months, copies of which shall be provided. During this period the use will be reviewed and where possible the events sampled. Following the review the period may then be extended.
Any use of the logo(s) outside of the scope of this guidance may be deemed as a breach of the rules of professional conduct.